About me...
I'm an award-winning communications leader who has worn many hats over the last decade of my career. Right now, I am looking for freelance work beyond my 9-5 full-time job.
As a media relations expert, I have led the creation and execution of diverse press strategies to secure meaningful coverage in a variety of top-tier outlets, ranging from national broadcast segments to niche trade publications. A lifelong writer at heart, I also regularly write and ghostwrite attention-grabbing pieces of content -- from op-eds published in top-tier national media outlets to high-traffic blog posts for company websites.
Over the last several years, I have also: successfully managed high-stakes communications crises, devised thoughtful strategic 360-degree communications plans, and advised and media-trained executive-level spokespeople. On the digital front, I have managed and grown social media accounts for clients and led daily content creation efforts to boost engagement across owned media channels, including social media, email, and website platforms.
​
The bulk of my career has focused on leading communications efforts to amplify the missions of nonprofit organizations, both in house and as a consultant for nonprofit clients. If you are looking for communications support, whether that is creating content for your website, social media, or increasing your presence in the press, please feel free to reach out.
​
Some examples of previous comms accomplishments include:
-
Pitching and placing news stories and opinion pieces in major national outlets including: The New York Times, Washington Post, NBC News, ABC News, Newsweek, CBS News, CNN, Buzfeed, The Hill, Bloomberg News, and TIME
-
Crafting and leading successful 360-degree annual public relations plans for national organizations
-
Managing high stakes crises to mitigate risk and protect brand reputation and equity
-
Developing and leading targeted media strategies that result in millions of dollars in earned media value (EMV) for product and output launches
-
Creating and executing Twitter-trending national social media campaigns
-
Growing social media channels by more than 400x their initial following
​​​
Skills: Writing | Editing | Strategic communications | Media relations | Social media management | Digital campaigns | Messaging | Branding | Speech writing | Media training | Communications planning | Media research | Graphic design | Storytelling | CRM and CMS management | Data analytics | Project management​
​